Assistant Director, Design
INTO University Partnerships | Aug 2018 - Present
My primary responsibilities focus on North American branding, creative direction, art direction, design and production for global marketing campaigns that support student recruitment, education counselor training and enrollment goals across multiple mediums and channels. Serve as a supervisor for the design team (2 senior designers and production coordinator). Collaborate with marketing content and production managers to create an efficient workflow process. Work closely with recruitment, application processing and new business development to achieve strategic objectives. Engage with partner university marketing communications teams to ensure accurate co-branding/messaging. Serve as design lead in the launch of North American partnerships (7 new partners during my tenure).
Freelance Art Director
MadNative Design | Jan 1997 - Present
Partner with clients and agencies to create integrated multi-channel initiatives. Provide expertise in branding, creative direction, art direction, design, presentation design, marketing, production and project management.
Creative Services Manager
INTO University Partnerships | Aug 2015 - Jul 2018
Creative services supervisor responsible for art direction, design and production for marketing projects that support student recruitment, education counselor training and enrollment goals. Utilized critical skills in the workflow process, scheduling, trafficking and project management.
AP42 | May 2007 - Jul 2009
Created and executed design concepts. Developed artwork for various materials, including ads, direct mail, event material, web and collateral. Worked with creative directors to prioritize and schedule workflow, handled day-to-day management of assigned projects and facilitated the informational workflow with vendors. Functioned as client point of contact, quality control and managed freelance designers.